Over 30 years of history

Blur was born as a family project, with the dream of bringing optics to everyone in an honest, close, and uncomplicated way. Since we opened our first optical store in 1999, we have grown together—as a family and as a team—always maintaining the same priority: taking care of the vision and trust of every person who walks through the door (physical or digital). Today, with our online store, we are still the same, just a little more connected.

Quality Products

Leading suppliers

+500K Glasses sold

The Beginning

April 1999

Trapaga Optical Center

We opened the doors of our first center with the idea of offering a trustworthy, family-friendly, and accessible optical shop. That's how it all began.

Broadening horizons

April 2006

Valle Optical Center

With more experience and clients who trusted us, we opened a second optical store to continue offering the service that defines us.

Bad things come in threes

October 2016

Muskiz Optical Center

We opened our third optician's office in another town to be closer to those who needed us. We continue to grow with you.

National Expansion

March 2024

Blur Eyeshop

Blur Eyeshop is born, our optical store in digital form. The same familiar service, now available from home.